Beautiful identity and business card–screen print on unbleached paper–designed by the Manchester, UK design studio, Music.
Archive for March, 2010
To create a seminal, transcendent, literary work is testament to gifts that remain elusive to would-be writers. To do so by shedding light on the dreary subject of synthetic pesticides is very nearly miraculous. The biologist and writer, Rachel Carson, fortunately for us, was miraculously gifted: possessed with both a brilliant scientific mind, and the uncanny ability to distill ecological data into a work of poetic grace.
Silent Spring, published in 1962, documented indiscriminate pesticide spraying and its disastrous effect on wildlife, and has been called one of the great non-fiction works of the 20th Century. But perhaps more fundamentally, Rachel Carson, herself battling the ravages of cancer, demonstrated the undying power of intelligent, beautifully-crafted prose–and its ability to expose a grievous wrong, illuminate a nation’s mind, and subsequently, ignite a movement.
Illustration: Carin Goldberg
A cover of Times 2, a daily supplement for the London Times, designed by Research Studios.