All Posts Filed in ‘graphic design

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LESS BEAUTIFUL

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What’s an eco friendly font, anyway? One that requires less ink when printed, say Grey advertising agency and UK stationery company Ryman, who’ve teamed up to offer “the world’s most beautiful sustainable font” for free. Ryman Eco is a font comprised of a series of lines, as opposed to a solid line, a distinction indecipherable at font sizes up to 10 pt., but purported to save 30% in ink usage. As for what distinguishes Ryman Eco from other ‘green’ fonts, like 2009′s Ecofont, for instance, Grey and type designer Dan Rhatigan claim it requires less ink still, and looks beautiful even when enlarged. No argument here.

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GOING MAD

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Mad Men aims to go out in the period style to which its viewers have become accustomed. The creators of the meticulously Mid-Century-detailed show have enlisted the help of the exalted graphic designer Milton Glaser in creating a poster to advertise Mad Men’s final season. Glaser, of course, is a design god whose most famous creation remains a 1966 poster of you-know-who, that other cultural icon–echoes of which are evident in the flowery psychedelic swirls and instantly recognizable silhouette in this 2014 composition. Still groovy after all these years.

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FULL COLOR

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With minimalist posters all the rage, Design Sponge may just as easily have gone the clean white-and-bright route with their month-long Color of the Day series. But good on them for opting instead for something a bit more nuanced. Using a simple and effective template–banner, geometric repeat pattern, and blurb–against a backdrop of faux aged paper, they’ve turned out a surprisingly informative, elegant and pitch-perfect suite of images that manage to impress, whether viewed individually or as a cohesive statement.

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Light Meal

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The UK fashion and housewares designer/retailer Toast, has made its name with a carefully curated selection of high-quality, low-flash products–like this homemade, preservative-free marmalade and its equally unassuming label.

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DARK MATTER

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It’s not every day that a 62 year-old female director makes the cover of Time magazine, and rarer still for a memorable piece of copy to find its way there. But this week’s Time goes arty and literary (though I really, really wish they had let that excellent headline stand alone).